{"id":10169,"date":"2025-12-09T09:00:47","date_gmt":"2025-12-09T15:00:47","guid":{"rendered":"https:\/\/www.partstown.com\/about-us\/?p=10169"},"modified":"2025-12-10T14:04:05","modified_gmt":"2025-12-10T20:04:05","slug":"holiday-restaurant-promotions-ideas","status":"publish","type":"post","link":"https:\/\/www.partstown.com\/about-us\/holiday-restaurant-promotions-ideas","title":{"rendered":"10 Holiday Restaurant Promotions &#038; Marketing Ideas for 2026"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">The holidays really are the most wonderful time of the year. From Thanksgiving and <\/span><a href=\"https:\/\/www.partstown.com\/about-us\/black-friday-restaurant-ideas-prep-tips\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Black Friday<\/span><\/a><span style=\"font-weight: 400;\"> to Christmas and New Year\u2019s Day, the holidays are made for enjoying good food with those closest <\/span><span style=\"font-weight: 400;\">to<\/span><span style=\"font-weight: 400;\"> you. That means your restaurant has an excellent opportunity to help make the season brighter for customers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are many fun and festive ways to bring people to your restaurant throughout <\/span><span style=\"font-weight: 400;\">late November <\/span><span style=\"font-weight: 400;\">and December. Here are 10 holiday restaurant promotions and marketing ideas to try in 2026.<\/span><\/p>\n<h2><strong>1. Create a Festive, Limited-Time Menu<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Whether you serve the finest cuisine or famous finger foods, adding some <\/span><a href=\"https:\/\/www.partstown.com\/about-us\/holiday-menu-ideas-for-your-restaurant\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">holiday-themed dishes<\/span><\/a><span style=\"font-weight: 400;\"> is an easy way to get everyone in the spirit. Think of entrees and appetizers that are hearty or incorporate traditional holiday flavors. For example, you could include dinner specials featuring dishes like:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Spiced-glazed ham<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Herb-roasted chicken<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Cornbread casserole<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">But don\u2019t just think about entrees: include a few festive desserts and drinks as well. Delicious cream pies, cakes and Christmas cookies can satisfy any patron\u2019s seasonal sweet tooth<\/span><span style=\"font-weight: 400;\">\u2014jazz<\/span><span style=\"font-weight: 400;\"> up your beverage list by offering some holiday-inspired beers and cocktails. Ginger beers and Moscow mules are common this time of year, and sweeter beverages like hot buttered rum, mulled wine and spiked eggnog are always popular.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Don\u2019t forget to include some non-alcoholic alternatives like peppermint hot chocolate and apple cider.<\/span><\/p>\n<h2><strong>2. Offer Carryout Catered Dinners<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Once you\u2019ve crafted a festive menu, offer catered holiday dinners for customers to pick up and enjoy safely at home. Whether it\u2019s for Christmas, New Year\u2019s or specialty dishes for <\/span><a href=\"https:\/\/www.partstown.com\/about-us\/hanukkah-food-ideas-for-restaurant-menu\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Hanukkah<\/span><\/a><span style=\"font-weight: 400;\"> or Kwanzaa, offering partially or fully prepared meals is a great way to get customers ordering and keep your <\/span><span style=\"font-weight: 400;\">kitchens in full working order.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can make these catered meals as extensive as you want and serve them up at special pricing. <\/span><span style=\"font-weight: 400;\">You can even <\/span><span style=\"font-weight: 400;\">serve your <\/span><span style=\"font-weight: 400;\">famous<\/span><a href=\"https:\/\/www.partstown.com\/about-us\/to-go-cocktail-tips-and-tricks-guide\" target=\"_blank\" rel=\"noopener\"> <span style=\"font-weight: 400;\">cocktails in to-go format<\/span><\/a><span style=\"font-weight: 400;\"> to keep the holidays merry and bright.<\/span><\/p>\n<h2><strong>3. Spread Cheer on Social Media<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Social media can be your best friend this time of year. Use your <\/span><a href=\"https:\/\/www.partstown.com\/about-us\/6-restaurant-social-media-tips\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">restaurant\u2019s social channels<\/span><\/a><span style=\"font-weight: 400;\"> to let everyone know about upcoming events and specials throughout the season. Post everything from pictures of seasonal food specials and fancy d\u00e9cor to <\/span><span style=\"font-weight: 400;\">TikTok<\/span><span style=\"font-weight: 400;\"> or Reels of your staff dressed up in Santa hats or singing holiday songs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Additionally, posting promo codes on social media is a great way to give back during the season. For instance, you could post a promo code for a free appetizer or a QR code to get 15-20% off their next visit. Have your servers encourage customers to follow your restaurant on social media to get the latest holiday deals. This will give patrons <\/span><span style=\"font-weight: 400;\">an incentive<\/span><span style=\"font-weight: 400;\"> to follow your social media channels going forward.<\/span><\/p>\n<h2><strong>4. Plan Holiday-Themed Events<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Come up with a couple of holiday events that can draw people to your restaurant. Ugly sweater parties are a fun fad you can easily get in on. Pick a day before Christmas where you give out a coupon to people who wear an ugly holiday sweater, or throw a sweater party complete with a DJ and fun prizes for those who don the \u201cugliest\u201d getup.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If the idea of an ugly sweater party doesn\u2019t necessarily give you the warm fuzzies, consider hosting a holiday-themed trivia night. Quiz patrons on <\/span><span style=\"font-weight: 400;\">everything from Christmas movies to classic carol lyrics.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Finally, one of the most popular holiday events for a restaurant to host is a New Year\u2019s Eve bash.<\/span><span style=\"font-weight: 400;\"> Offer a limited drink or food menu, hire a DJ or band, and distribute party accessories and champagne for the Ball Drop to your guests.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whatever event you plan on hosting throughout the season, make sure to hang posters and <\/span><a href=\"https:\/\/get.grubhub.com\/blog\/holiday-marketing-ideas\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">promote it<\/span><\/a><span style=\"font-weight: 400;\"> on your social media channels.<\/span><\/p>\n<h2><strong>5. Promote Gift Cards<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Who doesn\u2019t love getting a gift card to their favorite restaurant? They\u2019re great incentives for your guests to come back, an easy way to boost sales and they\u2019re the perfect way to gain new customers.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can promote gift cards on your social media channels and on your website, train your staff to mention gift card sales to guests and even host a raffle or giveaway of gift cards. You can even host a contest with your staff for most gift cards sold, and offer a fun prize or even a day off for the winning staff member.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Another great way to promote gift cards is to offer a special or discount to customers who are purchasing them. Many businesses offer buy-one-get-one 50% off deals for gift cards purchased around the holiday season, or will tack on an extra $10-$20 on a certain gift card amount purchased. This not only helps your loyal customers save money but <\/span><span style=\"font-weight: 400;\">also guarantees<\/span><span style=\"font-weight: 400;\"> your restaurant will get repeat business.<\/span><\/p>\n<h2><strong>6. Host Holiday Events<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Whether it\u2019s for work, family or friends, people love to throw a big holiday party. Unfortunately, not everyone has the room to host. If your restaurant has space, offer it up as a venue to host private seasonal parties.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Make the dining room available either for a flat usage fee or by purchasing a package. <\/span><span style=\"font-weight: 400;\">For example, one package could be a la <\/span><span style=\"font-weight: 400;\">carte<\/span><span style=\"font-weight: 400;\"> while another might include a set list of drinks and appetizers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Make sure to emphasize reservations on any marketing materials, whether it\u2019s through signage or social media posts. This will save you and your staff from dealing with large, unexpected groups.<\/span><\/p>\n<h2><strong>7. Decorate Your Restaurant<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">It\u2019s the holidays, so don\u2019t be afraid to liven up your space with some <\/span><a href=\"https:\/\/www.partstown.com\/about-us\/restaurant-decorating-ideas-for-the-holiday-season\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">holiday decor<\/span><\/a><span style=\"font-weight: 400;\">. Consider stringing indoor lights and garland around bar tops, counters, poles and beams. Feel free to sprinkle in some statues or figurines of Santa, snowmen, gingerbread people or other characters. Of course, a tree is essential. If you have a large restaurant, make the tree the centerpiece of your floor design. If not, a small one in the corner or lobby will do.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whatever d\u00e9cor you use <\/span><span style=\"font-weight: 400;\">should also<\/span><span style=\"font-weight: 400;\"> depend on the atmosphere of your place. For instance, if you have a more modern-themed establishment, consider contemporary d\u00e9cor featuring white, silver and blue colors. However, if your place is rustic or traditional, stick with the standard red, green and gold colors.<\/span><\/p>\n<h2><strong>8. Reward Early Birds<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Since many people like to plan early for holiday festivities, consider offering special discounts or a free dish to customers who make a reservation prior to the holiday rush. You can host this offer within a certain date range prior to Thanksgiving or the winter holidays, then promote it on your social media accounts and website. If you go this route, though, make sure to have some additional reservation space available closer to the holidays. You don\u2019t want to completely exclude your customer base by giving away all open availability.<\/span><\/p>\n<h2><strong>9. Hold a Charity Fundraiser Event<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Open up an event to donate the proceeds to charity. Whether that be by offering special menu items, running a holiday food drive or simply putting up an angel tree for needy families, guests will be feeling the giving spirit of the holidays. This way, you can give back to the community or charity of your choice.<\/span><\/p>\n<h2><strong>10. Holiday Card Promotions<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Everyone loves a good Christmas card! Find your favorite holiday card or make your own to promote your business and the holiday events you have coming up. Not only is this a great way to get your customers\u2019 attention, but also a festive and fun way to spread the word about the great things you have in store such as:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Giveaways<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Deals on catering<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Charity events<\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>The holidays really are the most wonderful time of the year. From Thanksgiving and Black Friday to Christmas and New Year\u2019s Day, the holidays are made for enjoying good food with those closest to you. That means your restaurant has an excellent opportunity to help make the season brighter for customers. There are many fun [&hellip;]<\/p>\n","protected":false},"author":553,"featured_media":16457,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[10,7,15],"tags":[451,51,489,408,407],"class_list":["post-10169","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-foodservice-tips","category-holiday","category-restaurants","tag-christmas","tag-holiday-2","tag-marketing","tag-restaurant-promotions","tag-seasonal","wpautop"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>10 Holiday Restaurant Promotions &amp; Marketing Ideas for 2026 - Parts Town<\/title>\n<meta name=\"description\" content=\"No matter the occasion, these holiday restaurant promotions and marketing ideas are fun ways to help spread some cheer to your customers.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.partstown.com\/about-us\/holiday-restaurant-promotions-ideas\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"10 Holiday Restaurant Promotions &amp; 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